Meta AI
Meta AI develops AI and AR technologies for social platforms and devices.

Meta AI, a division of Meta, focuses on advancing artificial intelligence and augmented reality technologies for social platforms and devices. Founded in 2013 as Facebook Artificial Intelligence Research (FAIR), Meta AI has grown into a key player in AI development, with research labs in Menlo Park, California, and global locations like Paris, London, and Tel Aviv. Its mission centers on creating AI systems that enhance user experiences across Meta’s ecosystem, including Facebook, Instagram, WhatsApp, and hardware like Ray-Ban Meta smart glasses and Quest VR headsets.
Meta AI’s core capabilities include natural language processing, computer vision, and voice interaction. Its flagship product, the Meta AI chatbot, leverages the Llama large language model to provide conversational assistance, answer queries, and generate content. Integrated into Meta’s social platforms, the chatbot supports tasks like text generation, multilingual communication, and summarizing information. For hardware, Meta AI enables vision-based features, such as real-time object recognition in smart glasses, allowing users to interact with their environment through voice commands or visual inputs.
The division also contributes to developer tools through open-source frameworks like PyTorch, widely used for building machine learning models. Meta AI’s research emphasizes self-supervised learning and generative models, enabling applications like personalized content recommendations and automated content moderation. Recent developments include Movie Gen, an AI model for creating realistic video and audio clips, though it remains proprietary for controlled integration into Meta’s products.
Use cases span social media enhancements, virtual assistants, and immersive AR/VR experiences. For example, businesses leverage Meta AI’s tools for targeted advertising, while consumers benefit from seamless chatbot interactions and smart device functionalities. Despite ethical concerns around news summarization without attribution, Meta AI continues to innovate, balancing research advancements with practical applications across its platforms.